• Marketing Management (N BA-2022 CLASS 1)
    0%
  • Previous
  • Course data
    Marketing Management
    Announcements
    REFERENCES
    (PDF Book) Principles of Marketing 18 Edition, Global Edition
    (Book) Kotler, P., Kartajaya, H. & Setiawan, I. (2007). Marketing 4.0: Moving from Traditional to Digital, New Jersey: John Wiley & Sons.
    (Book) Marketing for Dummies®, 5th Edition, ISBN 978-1-119-36557-0 by Jeanette Maw McMurtry, Published by: John Wiley & Sons, Inc. 2017.
    (Book) Kotler, P., Kartajaya, H. & Setiawan, I. (2021). Marketing 5.0: Technology for humanity, New Jersey: John Wiley & Sons.
    WEEK 1. CLASS INTRODUCTION
    Syllabus
    Week 1 - Intro to Marketing Management Class
    Week 7 - Products, Services, and Brands
    Short Video Upload
    WEEK 8 - MID-TERM EXAM
    Midterm Exam
    Week 15. Group Final Project
    Group Final Project
    Week 16. Final Exam
    Individual Final Exam
  • Next
    • Log in
      Forgot Password?
    47013_Marketing Management
    Home
    Skip to main content

    Course info

    1. Home
    2. Courses
    3. 20222
    4. Night (20222)
    5. Business Administration (20222/N)
    6. 47013_Marketing Management
    7. Summary

    Marketing Management (N BA-2022 CLASS 1)

    • Teacher: Dedi Kurniawan
    Skill Level: Beginner

    Web Directory

    • PUIS
    • Internship and Career Center (ICC)
    • Quality Assurance
    • PresUniv Mobile Application
    • SetSail BizAccel (SetSail)
    • President Development Center (PDC)
    • Research Institute & Community Service (RICS)
    • President Research Center (PRC)
    • Center for Languange and Culture (CLC)

    Contact Us

    Tel: +62-21 8910 9763 Ext. 112-115
    Email: ecampus@president.ac.id

    Find Us

    Jl. Ki Hajar Dewantara, Kota Jababeka, Cikarang Baru, Bekasi 17550 - Indonesia

    You are not logged in. (Log in)
    Get the mobile app